Boosting Human Potential through Harmonious Human-Robot Collaboration

The main objective of this project was to revamp the brand for Canvas, establishing them as leaders in the future of the construction sector in the Age of AI.

The brand overhaul highlighted Canvas's dedication to a visionary future where humans and robots work together harmoniously within construction.

Alongside this strategic rebranding, a new, engaging website was created for Canvas. This online platform embodies the company's revitalized spirit, presenting Canvas as pioneers in the construction evolution. It tells the Canvas story, emphasizing their pledge to integrate robotics with human crews for enhanced construction outcomes.

Collectively, this brand and website transformation seeks to depict Canvas not just as a construction firm, but as an innovative leader using technology to augment human capabilities in construction during the AI and Robotics era.