Canvas
Boosting Human Potential through Harmonious Human-Robot Collaboration
The primary goal of this project was to undertake a brand refresh for Canvas, positioning them at the forefront of the construction industry's future. The brand refresh emphasized Canvas's commitment to a unique vision: a future where humans and robots co-exist in symbiotic harmony within the construction realm.

In sync with the brand strategy revamp, a fresh, immersive website was designed and developed for Canvas. This digital platform encapsulates the company's renewed ethos, positioning Canvas as a trailblazer in the construction revolution. It articulates the Canvas narrative, underscoring their commitment to blending robotics with human teams for superior construction.

Overall, this brand refresh and website solution aim to portray Canvas not just as a construction company, but as an innovative frontrunner leveraging technology to enhance human potential in the construction industry in the Age of AI and Robotics.
ROLE
CREATIVE DIRECTION
ART DIRECTION
STRATEGY
DESIGN
BRAND REFRESH
COPYWRITING
UX UI VISUAL DESIGN / INTERFACE DESIGN / WEBSITE