Prosper

Your Financial Needs Made Easy

Prosper, a fintech peer-to-peer lending company, wanted to differentiate itself from their competitors. The brand was redesigned to reflect their innovative technology and the modernization of banking.
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The new design system (look/feel/tone, typography, colors, copy, photography, graphics) were implemented into digital and print medium. Digital: web design, email design, digital ads, social media ads. Print: banners, event promotion, stationery, collateral, environmental design, and signage.